KULTURVOLK
Ihre Karten für Kultur in Berlin
OUR CLIENT
KULTURVOLK is Berlin’s largest and one of its most established audience organisations dedicated to making culture accessible to everyone. For over 135 years, the non-profit association has been opening doors to theatre, opera, dance, and concert experiences by offering discounted tickets and curated cultural programmes across Berlin and Brandenburg.
OUR MISSION
Together with KULTURVOLK, we developed a social media campaign across Instagram, LinkedIn, and their website, consisting of more than 20 short-form videos and testimonial content featuring cultural enthusiasts, actors, and long-standing members of the organisation. The campaign focused on engaging, platform-specific storytelling that highlighted KULTURVOLK’s cultural mission and its role in making arts and culture accessible to a wide audience. By combining authentic voices with targeted digital distribution, we helped strengthen the organisation’s visibility and increase audience engagement. Following the campaign, KULTURVOLK achieved a four-digit increase in new memberships to the association. We are proud of this partnership and to have contributed through our work to greater visibility for the cultural landscape in Berlin.
20
SHORT-FORM AND TESTIMONIAL VIDEOS FOR SOCIAL MEDIA CAMPAIGN
12
PRODUCTION PERIOD AND CAMPAIGN DURATION IN MONTHS
4K
INCREASE IN NEW MEMBERSHIPS AND GROWTH IN SOCIAL MEDIA FOLLOWERS
